Ralph Simon, Niloufer Dundh join Hungama Digital board

Televisionpoint.com Correspondent | Mumbai
Ralph Simon, chairman, Emeritus; and founder of the Mobile Entertainment Forum (MEF) Americas, has joined the board of directors at Hungama Digital Media Entertainment. Simon is regarded as a veteran in the digital entertainment space and has been named as one of the top 50 mobile entertainment executives in the world, for two years in a row.

In an another significant development, Niloufer Dundh has been appointed as head of integrated media, a newly created position at the company. Dundh will be responsible for monetising revenue across all Hungama businesses and properties and will report to Siddhartha Roy, chief executive officer (CEO), Hungama Digital Media. Prior to this, she held the position of chief sales officer at OOH Media.

Simon said, "It gives me great pleasure to work with Neeraj Roy and Hungama as a member on their board. In a short period, Hungama has created a benchmark in the Indian mobile entertainment and is a strong global entity with regard to Bollywood and Indian content. Together, we hope to do many great innovations in digital entertainment and bring creativity and expansion in the South Asian mobile entertainment industry."

Simon is currently the CEO of Mobilium, the international strategic advisory group with business in Asia, India, the USA, Europe and Africa.

Dundh, having worked in varied platforms, observes that selling is the same across all platforms and her varied experience will stand her in good stead. With over 15 years' experience in media sales, Dundh has been exposed to industries such as radio, television, outdoor and digital.

Dundh's profile has allowed her to gain experience in India as well as the Middle East. Among the companies she has been part of are UTV's Hungama TV as the national sales head, and Radio Mirchi as part of the corporate sales team.