Zapak ignites with corporate gaming championships

Televisionpoint.com Correspondent | Mumbai
Zapak Digital Entertainment, an online gaming company, is looking at boosting the online gaming culture among corporates again with its Corporate Gaming Championships. The competition was open to executives of all levels, and around 4500 corporates from 50 organizations participated in the tournament.

The IAMAI I-Cube 2007 report reveals that around 25 per cent of the 16.8 million active Internet users residing in 30 cities in India surf the Internet in office and more than 60 per cent of them are men.

Arun Mehra, chief marketing officer, Zapak Digital Entertainment, said, "Companies that could not participate in the earlier tournament approached us stating their wish to participate in the same. This probed us to do Corporate Gaming Championships, another tournament for the corporates again this year."

Rajeev Gaur, COO, Times Business Solutions, which is presenting the Championships, says, "Gaming, especially online gaming, is a burgeoning industry, and we see these championships as an appropriate platform, to build the TimesJobs.com brand and visibility in the corporate arena. We look forward to these exciting inter-company gaming events and wish all the teams' good luck - and may the best team win."

The gaming championship was held across Mumbai, New Delhi and Bangalore. Corporate gamers tested their skills at hardcore games like NFS Most Wanted, Cricket 07; and casual games like Zuma and Bejeweled in the tournament.

The city preliminaries took place in office premises, across 15 offices per city for four weeks. 4 winners from each organization have been qualified for city finals. The city finals took place at Zapak Gameplex across Mumbai, New Delhi and Bangalore.

The championship was open to employees across industries like IT, BPO, FMCG, consumer durables, finance and banking, advertising, media, telecom and the service sector.