Radio Point: Red FM leads in Mumbai in Week 22

Deepasree Venugopal - Televisionpoint.com | Mumbai
The Radio Audience Measurement (RAM) data for Week 22 for Mumbai, New Delhi, Kolkata and Bangalore is out. Radio Mirchi continues to lead in Delhi and Kolkata. Red FM manages to hold its position in Mumbai and Big FM continues to rule in Bangalore.

Mumbai
In Week 22, the No. 1 radio station in Mumbai is Red FM for the second week running, with a market share of 15.5 per cent. Radio Mirchi has reclaimed its No. 2 position, with a market share of 15.3 per cent.

AIR FM Gold has moved up a spot to become the No. 3 player, with a market share of 14.1 per cent. Big FM has slipped a spot to No. 4, with a market share of 13.2 per cent. With a market share of 12.6 per cent, Fever FM is at No. 5 in Mumbai.

Radio City stands at No. 6, with a market share of 10.8 per cent; while, with a market share of 5.2 per cent, Radio One at No. 7.

Amongst the other stations in Mumbai, AIR FM Rainbow has a market share of 4.9 per cent, Akashavani and Vividh Bharti have 3 per cent each and Meow has 2.4 per cent.

Delhi
In Week 22, Radio Mirchi is at No.1 place in the Capital city, with a market share of 24.2 per cent. Fever FM has emerged as the No. 2 player in the city with a market share of 17 per cent. Slipping a spot, AIR FM is at No. 3, with a market share of 16.8 per cent.

Radio City, with a market share of 8.9 per cent, continues to be No. 4 in Delhi. Red FM is at No. 5, with a market share of 8.1 per cent. With a market share of 6.6 per cent, Big FM is back at No. 6.

Radio One, has slipped a spot to settle down as the No. 7 player in the market and it has a market share of 5.8 per cent.

Among the other stations in Delhi, both Meow and Hit FM have 3.9 per cent market share followed by AIR FM and Vividh Bharti, with a market share of 2.3 per cent each; while Akashavani has a market share of 0.1 per cent.

Kolkata
In Week 22, Radio Mirchi, Big FM and Friends FM continue to occupy the first, second and third positions in the city, respectively. Radio Mirchi has a market share of 19.7 per cent, Big FM has a market share of 15.3 per cent, while Friends FM has 11.9 per cent.

Amaar FM is at No. 4, with a market share of 10.9 per cent. Red FM is No. 5, with a market share of 9.5 per cent. Radio One has moved up a place to No. 6, with a market share of 6.8 per cent.

Meow FM has slipped to No. 7, with a market share of 6.1 per cent. Fever FM is at No. 8, with a market share of 5.7 per cent.

Among the other stations in Kolkata are AIR FM Rainbow (5.2 per cent); AIR FM Gold (3.6 per cent); Akashavani (2.4 per cent); Power FM (1.7 per cent) and Vividh Bharti (1.1 per cent).

Bangalore
In Week 22, Big FM leads in the garden city with a market share of 20.5 per cent. Radio Mirchi continues at No. 2, with a market share of 17.3 per cent. Fever FM is at No. 3 with a market share of 13.3 per cent.

AIR FM is the No. 4 player, with a market share of 12.4 per cent. Radio City is at No. 5, with a market share of 10.8 per cent; while Radio One is at No. 6, with a market share of 9.3 per cent.

S FM continues at No. 7, with a market share of 7.9 per cent. Amongst other players, Vividh Bharti has 4.3 per cent market share; Radio Indigo has 3 per cent; Gyan Vani has 0.8 per cent and Akashavani has 0.4 per cent market share.