Televisionpoint.com Correspondent | Bangalore
Idiom Design & Consulting, a design solutions provider, has developed the visual identity and branding for the 2010 Commonwealth Games to be held in New Delhi.
The Commonwealth Games logo is inspired by the Chakra, the national symbol of freedom, unity and power. The identity design truly embodies a global approach with the Indian spirit thus, providing inspiration for the future generation.
Viren Razdan, President, Idiom Design & Consulting said, "Spiralling upwards, the logo depicts the growth of India into a proud, vibrant nation, her billion people coming together to fulfil their true destinies."
"Our design team is engaged in substantial research to understand the soul of the 2010 Commonwealth Games. The identity for the games is deep rooted on one hand and vibrant and futuristic on the other, just like our nation." Razdan adds.
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